Contest: Design a label for the launch of Hilgard631's wine

Wine label contest

The Department of Viticulture and Enology at UC Davis has almost completed the process of becoming licensed to sell wine and will do so under the entity Hilgard631. 

We invite all current undergraduate and graduate UC Davis students, as well as the Department of Viticulture and Enology faculty and staff, to take part in an exciting contest to help design the labels for these bottles. 

Contest Details, Rules and Deadlines

1. You may submit a design for one of the three options:

  • Oakville Cabernet Sauvignon (e.g., 2020)
  • Oakville Sauvignon Blanc (e.g., 2023)
  • Yolo County Albariño (e.g., 2023)

Please use the following guidelines from the TTB to help create your label. The information that is required by law may be changed on the winning label, but please include placeholder information for these required items. Please include that the wine will be “Bottled by Hilgard631”. 

3. Submit your design as a JPG, PNG OR PDF at this link.

4. Submissions must be received by Sunday, April 7th at 11:59 pm PT.

5. All Viticulture and Enology faculty, staff, students, and executive leadership board members will be invited to vote for the winning design.  

6. The winners will be announced by the end of April. 

Please contact Caroline Bamforth with questions.


  • First Prize: $500
  • Second Prize: $200
  • Third Prize: $100


  • All current undergraduate and graduate UC Davis students, as well as Viticulture and Enology faculty and staff, are eligible to enter.
  • Each entrant may submit a design for one label or a set of labels for all three wines. If creating a set of labels, it must have a coherent brand idea. 
  • The winning artwork will be used on bottles of wine sold by Hilgard 631 (the entity that will be selling the UC Davis V&E wine). Cropping or other edits may occur to adhere to the required guidelines. Winners will be asked to submit original art files. Wine bottle labels are typically sized at 3” x 4.5.” 
  • Entries cannot contain faces of real people, brand marks of the University of California or UC Davis, logos, weaponry or words, profanity, and cannot be associated with political events or politicians.
  • The artwork selected for the wine label will become the exclusive property of Hilgard631. The artist will retain the right to use the images of the artwork for their portfolios, but images or prints of the artwork cannot be sold or used by entities other than Hilgard631.